The Top 10 Social Media Stars in Sports

From TikTok to Instagram, Twitch and more, these influencers and creators have amassed impressive followings with their captivating content.

As part of Sports Illustrated’s inaugural Power List, launching on Thursday, July 13, we’re highlighting the up-and-comers, sports media personalities and social media stars that are dominating the sports world today.

As technology and the thirst for content continue to collide, a new wave is disrupting the digital world. These 10 sports creators have virality in their veins—and should be on your must-follow list.

Dockery

Ex–Oregon State wide receiver Rahmel Dockery has the self-proclaimed “best hands on TikTok”—plus four million followers.

The Professor

A streetball legend since 2003, Grayson Boucher has amassed 7.5 million YouTube subscribers, plus 6.3 million on TikTok.

Jenna Bandy

A former D-II basketball player, Bandy has sports skills and trick shot videos that have earned her 1.3 million TikTok followers.

Snappy Gilmore

A clip of his wild one-arm golf swing went viral in 2021. It’s no wonder that Eliezer Paul-Gindiri now has 2.6 million TikTok followers.

Jomboy

Jimmy O’Brien’s hilarious videos breaking down MLB moments turned him into a media personality and launched Jomboy Media.

Deestroying

Donald De La Haye lost his NCAA eligibility over his YouTube channel but now has 5.2 million subscribers to his football skills videos.

IShowSpeed

Darren Watkins Jr.’s humor and electric personality while streaming games have helped him gain 17.3 million YouTube subscribers.

Real Dreams Change the World

Mark Phillips’s comedic skits are beloved by NBA stars and fans, with over seven million followers on Instagram and YouTube.

Keith Lee

The ex-MMA fighter built up 13.1 million TikTok followers with his food reviews; Lee even inspired Chipotle to add a new item.

Terrence Ross

The 32-year-old Suns guard is also a massive NBA2K streamer on Twitch and has nearly 400,000 followers on TikTok.